MarketingBeginner LevelOpen Access

Getting Started with GA4

Name: Getting Started with GA4
Availability: InStock

Master the essentials of Google Analytics 4 (GA4)—from initial account setup and choosing the right installation method to configuring critical settings for accurate data tracking from day one.

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Overview

This video is a comprehensive guide for anyone looking to master Google Analytics 4 in 2026. We cover the most effective approaches to setting up your tracking so you can stop guessing and start making data-driven decisions

Curriculum

What's included

1 Lesson
Full lifetime access
Open Access

Complexity LevelBeginner

EntryExpert

Start without an account

01

GA4 for begginers

FREE

In this video, you will learn:

GA4 Structure: Understanding the relationship between Accounts, Properties, and Data Streams to match your business needs.
Installation Methods: A breakdown of the three ways to install GA4—manual code, CMS integrations, and the recommended Google Tag Manager approach for maximum flexibility.
5 Essential Configurations: How to immediately set up data retention (switching from 2 to 14 months), internal traffic filters, and session timeouts to ensure your reports are clean and accurate.
Reports & Explorations: A tour of the interface, including acquisition and engagement reports, and how to build custom "Explorations" for deeper analysis.
AI with Analytics Advisor: How to use the Gemini-powered advisor to ask questions about your data, along with tips on how to verify AI-generated answers